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BTS’s Jin to celebrate new album 'Happy' with pop-up store and fan showcase

A promotional photo for Jin's new album ″Happy.″ [BIG HIT MUSIC]


BTS member Jin’s agency, BigHit Music, said Friday that a pop-up store themed around his upcoming album “Happy” will open on Nov. 19.

The pop-up, "Jin 'Happy' POP-UP: Running Wild to Happiness," will run from Nov. 19 through Dec. 1 at The Hyundai Seoul department store in Yeongdeungpo District, western Seoul. It will feature photo zones and interactive content inspired by the album’s concept, the agency said.


The pop-up’s name is drawn from the album's lead track, "Running Wild." The event will “guide visitors along a path to happiness, with Jin's fun and positive energy infused throughout the space,” the agency said.

Reservations are required and will open on Nov. 12.

“We have prepared everything to ensure that the visit leaves a lasting sense of happiness,” said the agency.

A promotional photo for Jin's new album ″Happy.″ [BIG HIT MUSIC]


Scheduled for release on Nov. 15, “Happy” will “share Jin’s honest thoughts on happiness and convey his warm feelings toward ARMY, BTS’s fan base.”

The lead track, "Running Wild," is a British rock-inspired pop-rock song with an uplifting and hopeful message about running breathlessly toward hope.

A special fan showcase, “Jin 'Happy' Special Stage,” will also take place on Nov. 16 and 17 at Jangchung Arena in central Seoul to celebrate the album's release.

Jin completed his military service in June, becoming the first BTS member to do so.

BY YOON SEUNG-JIN [yoon.seungjin@joongang.co.kr]