U.S.-based K-pop company Titan Content and entertainment studio The Gurin Company have partnered to create a new reality TV show to launch K-pop talent located in the United States to stardom.


Tentatively named “K-Pop Dreams,” the audition series aims to see the “American K-pop dream come true,” according to Titan Content.

The 10-episode series will follow the discovery of prospective K-pop talents in the United States. The whole process in the production of a K-pop group, starting from the casting stage up to the group’s debut show, will be candidly documented. Behind-the-scenes footage will be shown in addition to the stage performances.

In addition to K-pop, Korean fashion, beauty and dance will also be showcased, Titan Content said.

The two companies’ deal was concluded through the United Talent Agency. Los Angeles-based The Gurin Company (TGC) will co-produce the show’s pilot episode with Titan Content and distribute the show to a global market through its TGC Global Entertainment network.

“This partnership will not only discover K-pop talents but will also showcase K-pop as a lifestyle,” Titan Content chairman Semin Han said. “America’s future K-pop stars’ dreams will be brought to life in a way never seen before.”

Han, SM Entertainment’s former co-CEO from 2017 to 2019, oversaw the debut of K-pop acts such as BoA, Girls' Generation, EXO and Super Junior during his 17 years at the company.

BY KIM JU-YEON [kim.juyeon2@joongang.co.kr]