2023 - Present
2023 - Present
PLAVE is a five-member virtual boy band that debuted March 12, 2023 with its first single "ASTERUM."
PLAVE's first EP "ASTERUM: The Shape of Things to Come," released Aug. 24, sold over 200,000 albums in the first week of its release, an impressive feat for a virtual K-pop band.
The most uncanny experience took place at Plave’s fan concert on Oct. 5 and 6 in southern Seoul at the Jamsil Indoor Arena, where thousands of Plave fans gathered at the venue to take part in the encore fan concert of “Hello, Asterum!”
Newly debuting virtual K-pop acts have fandoms growing by the day, attracting not only attention from domestic market watchers but also from tech and entertainment experts from outside of Korea.
At the MWM music conference, experts discussed how technology will lead to an oversaturation of virtual artists, with success dependent on a real connection with fans.