Le Sserafim's agency Source Music announced Saturday the group successfully concluded its pop-up store events with Amazon Music in the United States, with over 1,700 people visiting.

Le Sserafim teamed up with Amazon Music to run a pop-up in Los Angeles on Sept. 11 and Seattle on Sept. 16, selling the girl group's merch such as clothes, bags and key chains.


More than 1,700 people visited the two pop-up stores.

Fans that visited could purchase the merch using Amazon's Just Walk Out technology, which tracks items customers leave with using AI and automatically charges for purchases.

The pop-up took place in line with Le Sserafim's North American leg of the ″Easy Crazy Hot″ tour, which started with a concert in Chicago on Sept. 5. The girl group is set to perform in Las Vegas on Saturday and wrap up the North American leg of the tour with a performance in Mexico City on Tuesday.

BY LEE TAE-HEE [lee.taehee2@joongang.co.kr]