Oh My Girl, ONF and other artists under WM Entertainment will join private messaging service fromm on Friday, the agency said Tuesday.

fromm is a K-pop messaging platform similar to SM Entertainment's Dear U bubble. Fans are charged a monthly fee for each artist they subscribe to.

B1A4 and Lee Chae-yeon will join fromm, in addition to Oh My Girl and ONF.

The service will offer “early-bird” events for fans who subscribe to the service prior to its release date, per the agency.

WM Entertainment currently offers private messaging services for its artists via bubble for WM, the platform under Dear U bubble that is specifically for the agency's artists. bubble for WM announced in November that it would shut down this Friday.

BY CHO YONG-JUN [cho.yongjun1@joongang.co.kr]