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Enhypen to mark release of 'Desire: Unleashed' with pop-up store events in Korea, China, Japan in June

Poster for Enhypen's pop-up stores in Korea, China and Japan to promote its upcoming sixth EP “Desire: Unleash″ [BELIFT LAB]


Boy band Enhypen is set to hold pop-up store events in Korea, China and Japan from June 6 to 12 to promote its upcoming sixth EP “Desire: Unleash,” agency Belift Lab said Thursday.

In Seoul, the event will be held at the I’Park Mall in Yongsan District, central Seoul, and in Beijing, Guangzhou and Tokyo.


The pop-ups will feature a letter writing event, in which fans can write postcards to the group and a select few will receive handwritten replies from the members. There will also be a “stamp rally” event and never-before-seen videos playing at the venue.

Reservations for the pop-up stores are necessary on Weverse, starting Friday at 11 a.m.

“Desire: Unleash” is set to be released on June 5 with the lead track “Bad Desire (With or Without You).”

BY SHIN MIN-HEE [shin.minhee@joongang.co.kr]